Terms of Service
A plain-English summary of how BookFlow works as a service. The legally binding version is the Hungarian original at /aszf/.
/aszf/ take precedence.
1. General provisions
1.1 Scope
These Terms govern the use of the BookFlow online booking service ("Service") operated by Webshopbirodalom Ltd. ("Provider"). They are binding on every subscriber of the Service ("Customer").
1.2 Who can use the Service
The Service is intended exclusively for business use (B2B). Typical Customers are beauticians, hairdressers, trainers, masseurs, nail technicians, make-up artists, psychologists, naturopaths and anyone else who provides appointment-based services. The Service is not sold for consumer use.
1.3 Acceptance
By registering and starting to use the Service, the Customer expressly accepts these Terms. The current Terms are always available at bookflow.hu/aszf (Hungarian original) and bookflow.hu/en/aszf (this English version).
2. The Service
2.1 What we provide
BookFlow is a cloud-based (SaaS) online booking system that provides the Customer with the following core features:
- A unique booking link and booking page for the Customer's own clients ("end clients")
- Calendar and schedule management
- Service catalogue (services, prices, durations)
- Client database
- Email notifications; SMS reminders in paid plans, within the plan's SMS allowance
- Admin interface
2.2 What we do NOT provide
- We are not a party to the contract between the Customer and their end clients — the professional service and its fee are settled directly between them. BookFlow does not process payments from end clients.
- We are not responsible for the Customer's professional service (e.g. the result of a beauty treatment or a training session)
- Marketing services or client acquisition for the Customer
2.3 Plans
Three plans are available: Free (one staff member), Pro (custom domain, calendar sync, passes, waitlist, loyalty stamp card, reviews, resource booking, statistics) and Salon (everything in Pro, with up to 8 staff members, each with their own calendar). Current prices and feature lists are on the pricing page.
3. Contract formation
3.1 Registration
The contract is formed when the Customer registers (completes the registration form and accepts these Terms and the Privacy Policy). The Provider reserves the right to accept or reject a registration.
3.2 Trial period
The first 14 days after registration are a trial period: the Customer may cancel the subscription free of charge at any time, and the Provider refunds the subscription fee paid (less any setup costs).
3.3 Duration
The contract is open-ended. Either party may terminate it for the end of the current subscription period. Notice of termination is given by email.
4. Pricing & billing
4.1 Fees
Current fees are listed on the pricing page. Fees are shown in Hungarian forints (HUF) as final prices, no VAT (Hungarian small-business VAT exemption): the Provider is covered by this exemption (alanyi adómentesség) and therefore does not charge VAT.
4.2 Billing cycle
The subscription is billed monthly. After each payment, an electronic, NAV-compliant invoice is issued (Billingo integration) and sent to the email address given by the Customer.
4.3 Payment method
The subscription fee is charged by card via Stripe, in line with the monthly billing cycle. Card data is handled directly by Stripe (PCI-DSS); the Provider does not see or store it. An invoice under 4.2 is issued for every payment.
4.4 Late payment
If a payment is late, the Provider sends a reminder. If it is not settled within 14 days, the Provider may suspend the subscription (the data is not deleted, but the Customer cannot log in). After 30 days of suspension, the data may be deleted from the system.
4.5 Price changes
The Provider notifies active Customers of any price change by email at least 30 days in advance. A Customer who does not agree with the change may terminate the subscription within 30 days of the notice, and uses the Service at the original price until the end of the current subscription period.
4.6 Pro + website package
The Pro plan is also available with a website: building on the Customer's BookFlow profile page, the Provider creates the Customer's website (about, services and prices, gallery, opening hours, contact, online booking) and hosts it on the Customer's own domain or a bookflow.hu subdomain.
- Term: the package is a fixed 12-month contract.
- Fees: a yearly fee of 29,900 HUF paid upfront, or a monthly fee of 2,990 HUF for each of the 12 months. Final prices, no VAT (Hungarian small-business VAT exemption).
- Cancellation: the yearly option can be cancelled for the end of the 12-month period; fees already paid are not refunded. The monthly option cannot be cancelled during the first 12 months, and monthly thereafter, for the end of the current period.
- Creation: the Provider builds the website from content supplied by the Customer (logo, images, texts, services and prices) or, failing that, from the Customer's publicly available information, and publishes it with the Customer's approval. The Customer is responsible for the lawfulness of the content (copyright, accurate information).
- Domain: the custom domain may be registered in the name of the Customer or the Provider. Domain registration and renewal fees are not included unless agreed otherwise in writing. The Customer sets up DNS, following the Provider's guide.
- After the contract ends the website remains available in "introduction mode" (services, contact, opening hours) without online booking, until the Customer closes the account or points the domain elsewhere.
5. Responsible use
5.1 Customer's obligations
The Customer must:
- Provide accurate data when registering
- Keep their login details confidential and not share them with third parties
- Make their current privacy notice available to their end clients
- Use the Service in compliance with Hungarian and EU law
- Pay the fees by the agreed deadline
5.2 Prohibited conduct
The Customer must refrain from:
- Circumventing the Service's security mechanisms
- Disrupting the operation of the Service (e.g. spam, overloading)
- Unauthorised handling of end-client data
- Using the Service for any purpose that is unlawful, misleading, offensive or contrary to public morals
6. Liability & warranties
6.1 Service level (SLA)
The Provider aims for 99.5% availability of the Service as a monthly average, excluding maintenance announced in advance (at least 24 hours before, by email or in the admin interface). Planned maintenance usually takes place at night (00:00–05:00 Europe/Budapest).
6.2 Data backup
The Provider makes automatic daily backups, which are kept for 30 days. In case of partial data loss, the Customer may ask the Provider by email to restore the latest backup.
6.3 Limitation of liability
The Provider's liability does not extend to:
- Booking disputes between the end client and the Customer
- Booking problems caused by the Customer's incorrect configuration (e.g. wrong working hours)
- Delays arising from internet services or third-party services (e.g. email delivery)
- Force majeure (natural disaster, power outage, cyberattack)
Except for damage caused intentionally or through gross negligence, the Provider's liability for damages is limited to the subscription fees for the 3 months preceding the damage.
7. Termination
7.1 Termination by the Customer
The Customer may cancel the subscription at any time by email (hello@webshopbirodalom.hu). The cancellation takes effect at the end of the current subscription period; fees already paid cover use until the end of that period. For the Pro + website package, the cancellation rules in section 4.6 apply.
7.2 Termination by the Provider
The Provider may terminate the contract with 30 days' notice, or with immediate effect in case of a serious breach (e.g. payment more than 30 days late, prohibited conduct).
7.3 Data after termination
For 30 days after termination, the Customer may request an export of their data. After that, the data is permanently deleted, except accounting and invoicing records that the Provider must keep by law.
8. Disputes
8.1 Amicable settlement
The parties first try to settle any dispute amicably. Either party may raise a complaint in writing (by email), and the other party gives a substantive reply within 15 days.
8.2 Conciliation body
As the Service is provided business-to-business (B2B), the consumer conciliation body procedure is not relevant. In disputes between legal persons, the parties accept the jurisdiction of the competent Hungarian courts.
9. Other provisions
9.1 Changes to these Terms
The Provider reserves the right to amend these Terms. In case of a material change, the Provider notifies active Customers by email at least 30 days in advance. A Customer who does not agree with the change may terminate the contract.
9.2 Governing law
These Terms are governed by Hungarian law, in particular:
- Hungarian Civil Code (Act V of 2013)
- Act CVIII of 2001 on electronic commerce
- GDPR (Regulation (EU) 2016/679)
- Act C of 2000 on accounting
9.3 Data protection
Detailed rules on the processing of personal data are in the Privacy Policy.
10. Contact
Questions about these Terms: hello@webshopbirodalom.hu. See also our Contact page.
Change log
- v1.3 (effective 2026-10-12): the description of online (card) payments by end clients was removed (2.1–2.2), as the Service does not provide this; the tax wording was clarified (4.1).
- v1.2 (effective 2026-10-08): new section 4.6 (Pro + website package); section 7.1 extended accordingly.